EFT Tapping is Fantastic for Helping with Food Cravings

What is EFT Tapping?

Emotional Freedom Techniques (EFT) otherwise known as tapping is best likened to acupuncture without the needles. It’s an ancient Chinese acupressure therapy combined with a modern talking psychology. Meridian points are gently stimulated by light touch, while talking through the problem or issue that needs to be worked on.

Tapping is an energy therapy, we tap directly on meridian points which are connected to organs within the body. Thus, the energetic connection is broken which is keeping us stuck.


How does tapping help with food cravings?

Tapping can help for several reasons, but because it helps relieve stress. Cortisol, which is the stress hormone can cause weight gain. The science shows us that tapping significantly reduces cortisol as this has been measured. What it also shows us is that we can be more in control after tapping.

Research has also been conducted by Dr Peta Stapleton at Bond University in Australia which measures the effects of tapping on food cravings and can be observed through brain scan imagery. When participants were shown pictures of foods like snacks, takeaways and chocolate, increased neural activity in the brain was seen leading to more blood oxygen. Certain areas of the brain lit up when exposed to certain foods, as it was excited by the food cues.

After four tapping sessions, brain scan imagery revealed that there was reduced neural activity in the brain when looking at the same images. Some participants exhibited no neural activity at all! So what this research shows is that tapping deactivates the part of the brain that gets excited by sugary, salty or fatty foods.


Why does it work?

When it comes to tapping, it’s never about the food. If we crave for something and we can’t stop, cravings for foods that aren’t good for us such as sugary food is connected to memories when your brain first made positive associations with these foods.

Your brain will say to you “I feel safe and good when I eat this food”. So this is where the automatic desire for these types of foods comes from. It’s a programme from the past, in our subconscious mind. In addition to this, when we eat foods that aren’t good for us, we get a ‘feel good’ chemical hit of serotonin or dopamine, which causes a relaxed, pleasurable feeling.  Additionally oftentimes we eat to cover up emotional pains which are happening under the surface.

The research tells us, when we tap on these meridian points, we rewire the neural pathways in the brain. The ones that fire and rewire, connected to old behaviours.

It also sends a calming signal to the brain and interrupts old patterns. With tapping, you are working on the emotional regulatory centre in the brain that is responsible for cravings to foods that are unhealthy for us. The stress response is interrupted with tapping and sends a new signal which tells your brain you are safe and you are okay.


Get in touch to find out more!

Do you resonate and want to know how tapping can help you? Get in touch via the contact form below to find out more, to arrange a FREE no obligation consultation to find out how this revolutionary technique can help you!

Janine is the founder of Change for Success

She specialises in transforming mental health and mindset. Janine helps people create calm, clarity and focus, banishing stress, anxiety, worry and negative thinking.

She works with companies and organisations by helping them improve their performance and productivity by reducing stress in the workplace. She has a Masters’ degrees in Psychology, is a hypnotherapist, NLP and EFT practitioner.

She is a published researcher, her expertise is in the area is tapping, where she has helped hundreds transform their lives with this revolutionary technique. 

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